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April 13, 2011

Createspace vs. Lightning Source: Choosing a Print Distributor

Total Read Time: 2 minutes

["Letters of Lead" by Daino_16]

I want to have a print version in addition to an ebook for my upcoming novel, Soul SeekerLightning Source and Createspace are currently the biggest games in town for Print on Demand (POD), so at least I have narrowed down my options. 

I have read several different blogs on the topic of print distribution, but just when I think I’ve settled on a final decision, I read another blog or comment that sways me back the other way.

Do you have any experience with either of these companies?  Please, let me know!

Here are my findings so far:

Createspace (Amazon)

 Pros:

  • Affordable (Free or $39 to upgrade your book to a Pro Plan for better margins** + cost of proof copy* + $5/year for your book to be listed with Amazon)
  • Your book is available to order on Amazon within a few days of approval
  • Your book is printed on site, so it’s always in stock on Amazon
  • Community support forum

*Update: As of April 25th 2011, Createspace is giving the option to skip the proof process.

**Update: As of January 18th 2012, Createspace has discontinued the Pro Plan. Selling your book on Amazon for the former Pro Plan level margin is now free. The Expanded Distribution Plan (availability on other sites, bookstores and libraries) is now $25.

Cons:

  • Soft cover format only 
  • If you opt for Expanded Distribution, it can take weeks for your book to become available from other retailers 
  • Amazon sets retailer discounts and returnability status
 

Pros:

  • Wide distribution network (Includes Ingram, Baker & Taylor, and more)
  • Hard and soft cover formats available
  • Writer/Publisher gets to set their own retailer discount and returnability status

Cons:

  • Expensive ($75 file setup fee + $30 proof copy + $12/year for your book to be listed with Ingram)
  • Lag time before your book becomes available on Amazon
  • Limited information provided on website up front

Conclusion

I love that Lightning Source has both hard and soft cover options available, and that the writer is truly in control of their own book as the publisher.  What intimidates me is the cost, as well as how little information and support I can find on their site. 

What are their manufacturing costs?  I couldn’t seem to find a link to this info on their site.  I had to go to Google in order to find it.  Even then, it was contained in a lengthy PDF file.  This is a key piece of information.  Meanwhile, other POD companies like Createspace and Lulu give you their costs up front with easy to use calculators.

Createspace appeals to me because this will be my first novel, and it seems like an affordable, straightforward process, with lots of information available up front. 

But the writer gives up certain controls as a trade-off.  Amazon sets the retailer discount and returnability for Expanded Distribution.  They seem to want to be the publisher as well as the distributor, which concerns me.  This is my book.  I want to maintain as much control over it as possible.

So what’s a first-time publisher to do?  All I can say is that today, I’m leaning towards Lightning Source.  (But I should probably sleep on it first.)

10 comments:

  1. Hello there! Great post!

    Just out of curiosity, do the print version get an ISBN assigned?

    ReplyDelete
  2. @Sophie Li Thanks :)

    If you go through Createspace, you can get an ISBN from them for free, but this means Amazon is listed as the publisher. You can also bring your own ISBN if you want.

    If you use Lightning Source, you must have your own ISBN already, since they are a distributor only.

    Either way, the print version will get an ISBN, just like a traditionally published book.

    Here in Canada, the gov't will let you assign ISBNs for free, which is pretty sweet.

    ReplyDelete
  3. Hi Jacquelyn,

    Thanks for this post. Lots of great information in here. You saved me the work of doing this research myself. :-)

    ReplyDelete
  4. @Scott Niven Hi Scott!

    If you have any questions, let me know. I've been agonizing over print distribution for a few weeks now, and I've accumulated a lot of info.

    ReplyDelete
  5. Cool things for the reply!

    I have to look into the whole ISBN thing for the states then.

    ReplyDelete
  6. @Sophie Li
    I have a link for that, if you need it:
    Bowker Identifiers (US ISBN's)

    (I thought I had to buy my ISBN's from the US at first, so I looked into it.)

    ReplyDelete
  7. AnonymousMay 21, 2011

    Superb blog post, I have book marked this internet site so ideally I’ll see much more on this subject in the foreseeable future!

    ReplyDelete
  8. @Anonymous

    Thanks! I'm working my way through the whole indie-publishing process, so I should have more material coming up.

    ReplyDelete
  9. I really liked the article, and the very cool blog

    ReplyDelete
  10. @Anonymous

    Thanks :) Hope you found it useful!

    ReplyDelete

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